Our client, Blu & Blue New York, a NYC based kids fashion brand is looking for an engaging Marketing and PR Manager who can assist us in growing their brand further! Start date is immediate. Blu & Blue is premium denim kids clothing brand that comes from a family heritage of designing and manufacturing for over 35 years. We are passionate in creating quality clothes with contemporary styles for kids. We are committed towards a sustainable and eco-friendly manufacturing processes and business practices. Our butter-soft denim clothing makes us unique in the industry. Launched a little over a year ago, we are a young company that is growing fast! Join our team to get hands on experience and to learn more about the kids fashion retail industry!
If you live and breathe marketing, we need to talk. We’re looking for a flexible and versatile marketeer who will be responsible for the growth of our inbound sales channels.
- Developing strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploying successful marketing campaigns and own their implementation from ideation to execution
- Experimenting with a variety of organic and paid acquisition channels
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
- Deploy successful marketing campaigns and own their implementation from ideation to execution
- Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Be in charge of marketing budget and allocate/invest funds wisely
- Measure and report performance of marketing campaigns, gain insight and assess against goals